Project Description

FASHION ILLUSTRATIONS

NEW RETAIL PACKAGING FOR A BRAND REFRESH

BRANDING / ILLUSTRATION / PACKAGING

We provided some illustration and packaging concepts to Bootights to refresh their packaging look.

  • Sketched leg illustrations
  • Painted water color backgrounds
  • Laid out packaging concepts
  • Met with retail sales staff for feedback
  • Cleaned up look
  • Refresh
  • Minimized all the different fonts used on previous packaging