Sweet Nothings
How Changing Its Packaging Helped This Company Find Sweet Success A new candy company wanted to present itself as fun and high-end. Its packaging sent a very different message. Jason Feifer, Entrepreneur Magazine, May 2017 [...]
Play with Packaging
Published in Entrepreneur Magazine July 2016. By Lambeth Hochwald With a little investment, you can make every purchase more memorable. Here is what five companies did (and paid) to customize their containers. Thelma's Treats Cost: [...]
Packaging of The Month
Bolthouse Farms Packaging of the Month was taken from an article written by Andrew Gibbs in the December issue of Entrepreneur Magazine. WHO: Bolthouse Farms partnered with New York's Little Big Brands to name, brand and design a new [...]
Packaging of The Month
Burger King Packaging of the Month was taken from an article written by Andrew Gibbs in the November issue of Entrepreneur Magazine. WHO: Burger King commissioned Turner Duckworth, a design agency with studios in London and San [...]