Sweet Nothings
How Changing Its Packaging Helped This Company Find Sweet Success A new candy company wanted to present itself as fun and high-end. Its packaging sent a very different message. Jason Feifer, Entrepreneur Magazine, May 2017 [...]
How Changing Its Packaging Helped This Company Find Sweet Success A new candy company wanted to present itself as fun and high-end. Its packaging sent a very different message. Jason Feifer, Entrepreneur Magazine, May 2017 [...]